Advisory Board Member Profile
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Jihae Hefeneider
Base & Bustle
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Areas of Expertise:
Your Customers - Their Journey, Empathy & Storytelling, Ideation & Innovation, To Market - The New Business Plan
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Jihae Hefeneider is a Brand Director with expertise in CPG and Restaurant/QSR, managing advertising, brand strategy and marketing operations. She has a passion for bringing Brands to life by working within the intersection of strategy and efficient execution.
She is currently a Partner and Brand Director at Base + Bustle Consultancy, specializing in Brand Strategy and design.
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